Emma Curtis
Marketing & Communications Student
ABOUT
Hi, I’m Emma Curtis! I'm a marketing and communications student at Hope College who loves bringing ideas to life. I’m passionate about storytelling, designing creative campaigns, and building real connections with the people I work with. On campus, I stay busy leading student organizations, running social media, and taking on hands-on marketing roles that push me to grow. I’m excited by work that feels meaningful, collaborative, and a little bit fast-paced, and I’m always looking for new opportunities to be able to learn and make an impact.
SKILLS & EXPERTISE
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Creative Design & Branding: Experienced with Adobe tools (Illustrator, InDesign, Photoshop) to create polished, on-brand visuals, graphics, and marketing materials.
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Relationship Building: Strong ability to connect with people—whether through networking, client communication, or collaborative team environments.
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Strategic Marketing & Storytelling: Skilled at developing engaging content, aligning messages with audience needs, and creating campaigns that drive awareness and engagement.
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Leadership & Project Management: Experienced in leading student organizations, managing social media accounts, organizing events, and coordinating multi-step projects from idea to execution.
WORK EXPERIENCE
August 2025 - December 2025
Marketing Intern — Van Eerden Foodservice
Grand Rapids, MI
At Van Eerden, I create weekly social content (recipes, supplier spotlights, product features) that reaches 500+ viewers per post and supports 5+ key product categories. I also help plan and support strategy for major company events, including the annual food show and internal company celebrations, strengthening both brand visibility and employee engagement.
June 2025 - August 2025
Marketing & Campaign Intern — Hope College Business & Economics Department
Holland, MI
​At Hope, I managed and created content for Instagram, LinkedIn, and TikTok—boosting engagement by 65% and growing followers by 35% in three months, including launching TikTok to 300+ followers in its first month. I also created and launched the marketing campaign for the new Business & Economics building, reaching 10,000+ viewers across platforms and helping elevate awareness of the project campus-wide.
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September 2024 - August 2025
Business Manager — The Anchor & WTHS Radio
Holland, MI
At Hope College’s student newspaper and radio station, I built relationships with local businesses, growing our sponsor list from 3 to 15—a 400% increase—and managing $2,500 in sponsorship funds with accurate tracking and timely billing. I also maintained an organized Excel-based billing and communication system to streamline sponsor interactions and ensure smooth financial operations.
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August 2024 - May 2025
Student Consultant — Center for Leadership
Holland, MI
I worked in cross-functional teams to solve real business challenges for local organizations. For OVD Insurance, I conducted Gen Z market research and delivered recommendations that led to a 45% increase in college student hires. For Phelps Kitchen, I analyzed back-of-house operations and helped implement data-driven changes that reduced employee steps by 42%, improving workflow and overall efficiency.
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EDUCATION
August 2023 - Decemeber 2026
Hope College
Bachelor's Degree in Business and Communications
Holland, Mich.
KEY ACHIEVEMENTS
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Selected as a George F. Baker Scholar — chosen as 1 of only 4 women from nearly 100 applicants for a three-semester leadership development program focused on ethics, service, and executive-level career preparation.
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Co-Founder and President of the Women in Business Club — built a supportive, empowering community for women pursuing business careers and led initiatives that expanded membership, programming, and professional development opportunities.
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Marketing Student of the Year — recognized for excellence in marketing, leadership, creativity, and impact inside and outside the classroom.
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Vice President of Sigma Iota Beta — oversee all service-based events and partnerships, aligning the sorority with meaningful community impact and leading projects tied to one of my biggest passions: serving others.
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Recipient of the Larry & Linda Keift Scholarship — awarded to one junior business student who demonstrates exceptional work ethic, entrepreneurial spirit, classroom engagement, and a commitment to integrating Christian ethics into their life and career—values I strive to embody daily.